What value are our customers willing to pay for? What are they paying now? How do they currently pay and how would they prefer to pay? How much does each possible revenue stream contribute to overall revenue?

Creating a winning business

Cost Structure
What are the most important costs inherent in our business model? . Which resources and key activities are most expensive?
Is the business model more cost driven  or value driven. Is there an opportunity for economies of scale?
Revenue Related
What value are our customers willing to pay for? What are they paying now? How do they currently pay and how would they prefer to pay? How much does each possible revenue stream contribute to overall revenue? How might we price this product or service e.g. subscription, fixed or variable pricing, pay in advance, paypal?