Should the advertiser use sales promotion? How? How would it do this? How often should the sales promotion run, what would the message/call to action of the sales promotion be?
SnapGrip Ad Campaign
What newspapers? Specifically list the names of the newspapers. Consider location of market. Are the newspapers print or online? How often should the ad run? What would the message/call to action of the ad be?
hould the advertiser use direct marketing? How? How would it do this? How often should the direct marketing run? What would the message/call to action of the direct marketing be?
Should the advertiser use digital and social media? How? How would it do this? What would the message/call to action of the ad be? *Define the channels that the advertiser should use, and explain how the advertiser would specifically use each channel to reach its market.
Should the advertiser use sales promotion? How? How would it do this? How often should the sales promotion run, what would the message/call to action of the sales promotion be?