Reflect on Chapter Case 3 and discuss how Airbnb might have answered the questions in Exhibit 3.6.Who are the players?

Imagine that you are a strategic management analyst and prepare a report for the CEO.

Covers the choices firms make in entering new markets. Reflect on Chapter Case 3 and discuss how Airbnb might have answered the questions in Exhibit 3.6. See also the following websites:
www.youtube.com/watch?v=axqh6SJ0O0c
www.youtube.com/watch?v=M6GBqqk2mY4

– Who are the players?

– When to enter?

– How to enter?

– What type of entry? , value chain activity , geography, and type of business model such as subsidizing smartphones when providing services)

– Where to enter?