In what ways has this shift been innovative, at both the personal and professional level? From your own experience and viewpoint, how has it innovated communication? What strategies do you see individuals and organizations employing?

• The short video we watched, “The Social Media Revolution,” tells us at the 3:48 minute mark that social media “isn’t a fad. It’s a fundamental shift in the way we communicate.” In what ways has this shift been innovative, at both the personal and professional level? From your own experience and viewpoint, how has it innovated communication? What strategies do you see individuals and organizations employing?
• After reading “Integrating Social Media into the Workplace,” begin to look at things from a management perspective. What, in your mind, are some of the deeper implications of the introduction of social media into the workplace? How does this innovation stand to both strengthen and problematize the work environment