How were the outreach tools created and the messages delivered?Discuss
1 – Definition of the situation:
Why was communication necessary?
(20%)
2 – Strategy:
Definition of the strategic goals of the campaign, the particular target audiences and the channels used to reach them.
(20%)
3 – Communication:
How were the outreach tools created and the messages delivered?
(20%)
4 – Evaluation:
To which extent was the campaign effective
(25%)