Explain how your chosen company’s current logistics and/or supply chain management practices supports each of the four dimensions of customer service.

Measuring Customer Service

For this assignment, you will research a large global transportation company, write a paper that discusses how customer service supports logistics and supply chain management, and then analyze how this relationship contributes to a company’s competitive advantage in the global marketplace.

In your paper,

Select one transportation company from the list of the World’s Largest Transportation Companies (Links to an external site.), published by Forbes.

Explain how your chosen company’s current logistics and/or supply chain management practices supports each of the four dimensions of customer service. (The company’s website and annual report are often good starting points for your research.)

Assess how the company can strengthen the contribution of each dimension to future gains in profitability and/or customer service with at least two of the four dimensions. Provide two to three examples of how other companies have already done so to support your assessment.

Contextual (Level One) headings must be used to organize your paper and your thoughts.

Must include and integrate supporting information and reasoning from at least one scholarly, peer-reviewed, or credible business source.