Examine these two institutions through the lens of their marketing and fundraising efforts, analyzing their strengths, weaknesses, opportunities, and threats.

For this final Individual Case Report, you will explore two cultural institutions which are considerably different in their mission, size, and scope.

You will examine these two institutions through the lens of their marketing and fundraising efforts, analyzing their strengths, weaknesses, opportunities, and threats. To access the case studies, please visit https://hbsp.harvard.edu/import/927626 and create an account. There will be a small fee to purchase both case studies.