Evaluate the utility of your chosen theory as a strategic tool for this case study.
NIO, Inc.
I attached a structure file of what has to be done and it’s very detailed but in summary you have to Use ONE of the core International Business theories introduced in Week Three of the module of my Uni which the options are:
1) Eclectic Paradigm
2) Uppsala Model
3)Springboard Perspective and 1 of these must be use as framework to compare and contrast NIO’s prospects for internationalisation into TWO national markets of your choice.
It is mandatary that this work must cite and engage with texts from this folder that will find attached down below that are relevant to their chosen theory for the essay question.
Evaluate the utility of your chosen theory as a strategic tool for this case study.