Do people actually like being gig workers, or has the economy forced them into it, sometimes by taking second and third jobs?
In the summer of 2017, amid growing concerns about his leadership and with Uber hoping to become a public company, Kalanick was forced out by the board of directors. A new CEO, Dara Khosrowshahi, has been charged with repairing Uber’s image.
With consumers and investors increasingly sensitive to how companies make their money, Uber presents a case study in non-traditional business risks, like a company’s public image and the impact of reputational damage. As similar controversies unfold over the business practices of tech giants like Facebook and Google, does that mean the Silicon Valley era of “moving fast and breaking things” may be coming to an end?
Video link—https://www.pbs.org/video/driven-iqgrcz/
Read: Cases from the Real World page 313.
Gig Work
Have you ever been a gig worker? A recent study found that 37 percent of U.S. workers participate in the gig economy, and government and other estimates say 40 percent will be working outside traditional full-time jobs by 2020. Clearly the gig economy is not a fad. The issue is often whether it benefits only the company or also the worker. Do people actually like being gig workers, or has the economy forced them into it, sometimes by taking second and third jobs?