Determine long-term objectives and prioritiesand then identify core competencies.

Strategic Decision Making

Project 1: Leading Strategically

Determine longterm objectives and priorities.

Learn what clients and customers need and want.

Learn about the products and activities of competitors.

Assess current strengths and weaknesses.

Identify core competencies.

Evaluate the need for a major change in strategy.

Identify promising strategies.

Evaluate the likely outcomes of a strategy.

Involve other executives in selecting a strategy.