Write a 2-3 page paper with 2-3 citations of evidence backing your paper. As long as it is a related subject to Global transportation and Logistics Management.

“Technology and Big Data on Freight Transport and Logistics”

Instructions:

Using the topic of your choice, write a 2-3 page paper with 2-3 citations of evidence backing your paper. As long as it is a related subject to Global transportation and Logistics Management. This paper SHOULD NOT have ever been turned into any class, symposium, or other academic area for a grade.

The paper should have:
Title page

Introduction
Body

Conclusion
Reference page

What are the current brand strategies of your business? Describe your brand equities. Does your brand have an overall theme? Look and feel ?

Product or Service Marketing Plan

Assessment Instructions:

You will create a Product or Service Marketing Plan for a brand of your choice. You will also need to conduct your own research. Note: Use the below Word document as your template and read the entire document before starting, so you understand what is required.

Download 6.5 Product or Service Marketing Plan-1.docSituational Analysis .

Business/Brand Overview

Historical background
Nature of business
Current business goals
Current Brand Strategies

What are the current brand strategies of your business?
Describe your brand equities.
Does your brand have an overall theme? Look and feel ?
Marketing Objectives

Define your target consumer. Explain in detail why you chose this target and why this target makes sense to help achieve your marketing SMART objectives.

Marketing Objectives

Based off of your brand’s current business goals, create two SMART objectives.

Example: Increase sales of Pepsi Zero 5% to women in the United States by the end of 2021.

Example: Increase Brand Awareness on Social Channels 3% to non-followers by the end of 3rd Quarter 2021.

Strategy

Target Consumer Strategy

Define your target consumer. Explain in detail why you chose this target and why this target makes sense to help achieve your marketing SMART objectives.

Does your product/service include any unique added value? Define and justify your product or service selection based off of all your research and SMART objectives stated prior in this plan. Why does this product/service make sense?

Product Strategy

Choose a product or service for your target consumer described above.

Clearly describe your product/service components.
Does your product/service include any unique added value?
Define and justify your product or service selection based off of all your research and SMART objectives stated prior in this plan. Why does this product/service make sense?
Pricing strategy

Define a pricing strategy you will use .and explain why you chose this strategy for your product or service. Include justification of price, based off of current products/services, similar products/services or competitor pricing.

How will your product or service be manufactured and distributed? Will your product or service be sold retail or wholesale or through B2B channels?

Supply Chain Strategy

Explain the Supply Chain Strategy for your product or service.

How will your product or service be manufactured and distributed?
Will your product or service be sold retail or wholesale or through B2B channels?
Where will the location of your product/service be? (US, International, online, in-store, etc

What impact does this have for someone in the public administration field?

Constitutional Law vs. Administrative Law
Constitutional law is something you are likely familiar with to some extent, but the laws around administrative law may be less familiar. While the Constitution outlines many specific laws, it does not necessarily speak to much of what happens in the administration of our government. For this assignment, you are asked to look at where constitutional and administrative law intersects and where they diverge.
Write a 3–4 page paper that includes the following three parts:
1. An explanation of the areas in which constitutional and administrative law intersect.
2. An explanation of where constitutional and administrative laws diverge.
3. An evaluation of the impact of the divergence in these laws. What impact does this have for someone in the public administration field?
Use at least three sources to support your writing. Choose sources that are credible, relevant, and appropriate. Cite each source listed on your sources page at least once within your assignment.
This course requires the use of Strayer Writing Standards.

Which one of the online tools did you use? What did you learn about your writing from the feedback? What pattern of errors did you notice?

Evaluation of Writing Resources

For this assignment, compose a rough draft of your essay . Use your draft to obtain some feedback on your writing and to evaluate resources available to assist you in improving your writing skills.

You may explore the following online resources that can provide feedback on your writing.

-Grammarly
-Readable
-Hemingway App
-Pro Writing Aid
-Analyze My Writing

Once you have explored the resources, submit your draft to one of the tools listed above. You may also select a similar tool of your choosing with instructor approval. Then prepare a 250-500 word evaluation of the results. Address the following:

Which one of the online tools did you use?
What did you learn about your writing from the feedback? What pattern of errors did you notice?
Discuss at least two tips you learned that you can use to improve your writing in the future.
Discuss the pros and cons of the feedback from the online tool. Consider the cost, and if you would recommend paying for the service for the duration of your studies.

What is the origin of each? Are there advantages or disadvantages to either system? If you had a choice, which system would you teach your class as a primary system of measurement?

The following are examples of online participation :

Follow-up responses to classmate’s initial DQs that integrate course theories with a practical application of the subject, perhaps offering a personal observation or experience, or referencing real-world examples, current events, or presenting further research you have conducted on the topic
Interaction in classroom discussion that demonstrates deeper or broader thoughts about a topic, rather than just rephrasing what the textbook has presented on the topic
Posts that encourage further discussion and ongoing dialogue with other students and the instructor in the class
Asking additional, relevant questions about the week’s topic
Communications that are presented in a professional and supportive manner, and with respectful tone

Respond to the following discussion questions individually.
Discussion topic is Compare and contrast the English system and the metric system of linear measure. What is the origin of each? Are there advantages or disadvantages to either system? If you had a choice, which system would you teach your class as a primary system of measurement?

To what extent do you support the proposed K-12 Cybersecurity Standards? If you were assigned to extend the Cybersecurity standards to college students , what do you like to propose for the 13-16 Cybersecurity Standards?

Proposition for the 13-16 Cybersecurity Standards

The New York State Education Department is in the process of developing Computer Science and Digital Fluency Learning Standards that will prepare all New York State students to live and work in our dynamic, technology-driven 21st-century world. You can get more information from the official site located at
http://www.nysed.gov/curriculum-instruction/computer-science-and-digital-fluency

The PDF file attached, is the Cybersecurity section in the draft of the New York State K-12 Computer Science and Digital Fluency Learning Standards . Your final project is to provide an efficient/professional narrated presentation to cover the following:

Illustrate the strengths associated with the proposed K-12 Cybersecurity Standards.
Illustrate the weaknesses associated with the proposed K-12 Cybersecurity Standards.
Illustrate the opportunities associated with the proposed K-12 Cybersecurity Standards.
Illustrate the threats associated with the proposed K-12 Cybersecurity Standards.
To what extent do you support the proposed K-12 Cybersecurity Standards?
If you were assigned to extend the Cybersecurity standards to college students , what do you like to propose for the 13-16 Cybersecurity Standards?