Provide recommendations on how to increase brand awareness on social media, how to create engaging social media content that targets our core consumer and helps drive purchase.
Company market research, SWOT, PORTERS, SOCIAL MEDIA LANDSCAPE.
Research the following company: BLOOM AND BLOSSOM https://bloomandblossom.com
Company background:
An award-winning, family run, natural, solutions-focussed, stylish skincare range for women, mother’s to be, babies and children. Our skincare products conform to the highest standards of laboratory testing, are easy and safe to use, are between 97% and 100% naturally derived, dermatologist approved, safe for sensitive and eczema prone skin, free from parabens, petrochemicals, SLS, silicones and colourants.
Our ingredients are of the highest quality and include the maximum levels of active ingredient providing effective solutions for stretch marks, swollen ankles, dry lips and hands, delicate new-born skin, nappy rash or even to help you and your little ones get a good nights’ sleep. We are proud to be made in Britain, not tested on animals, use ethically sourced ingredients and recyclable packaging
Perform a brief SWOT analysis. Relate to the competitors as much as possible.
Perform a brief Porters Five Forces analysis. Relate to the competitors if possible.
Social Media Landscape – Instagram, Facebook, Twitter, Pinterest, LinkedIn.
Provide recommendations on how to increase brand awareness on social media, how to create engaging social media content that targets our core consumer and helps drive purchase.