How strongly does it display that characterization? Provide specific evidence here from the industry briefs to support your response and explain how it displays inelastic or elastic demand.

For this case study style assignment, you will review information about a given industry and produce a reasonably robust economic analysis from which you will respond to targeted questions. The target industry / market to be analyzed for this purpose is women’s yoga pants and other “athleisure” wear. To provide further focus, pay attention to the brand Lululemon which is referenced throughout, although you also need to analyze the market as a whole.
Question 1
Is the demand for yoga pants more inelastic or more elastic with respect to their price? How strongly does it display that characterization?
Provide specific evidence here from the industry briefs to support your response and explain how it displays inelastic or elastic demand.