What were the problems with Chipotle’s initial response to the crisis?
Risk Management – Chipotle
Read article and timeline of events.
1. What happened? What are the underlying causes of the event(s)?
2. What is the likely impact of the event(s) on Chipotle?
3. What positive actions were taken by Chipotle?
4. What were the problems with Chipotle’s initial response to the crisis?
5. What other actions would you take?